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The AVCO World Trophy (also known as the AVCO Cup) is the former championship trophy of the defunct World Hockey Association. The Trophy wore the name of AVCO, a consortium specialized in the buying of small airplanes; it was the first time in the history of North American sports that a championship trophy wore the name of a sponsor. AVCO offered 500,000 dollars to the Cup winner. Awarded only seven times, the cup has had only four winners: the New England Whalers, the Houston Aeros, the Winnipeg Jets and the Quebec Nordiques. Winnipeg won it thrice; Houston twice.